Asian Americans Unite Against Hate with Racism is Contagious

 

As the COVID-19 virus spreads, Asian Americans have experienced an increase in verbal and physical assaults. Racism is Contagious, a platform that aims to centralize, unify and visualize data associated with the rise of hate and violence targeting against Asian Americans, launched on April 6th. Formed by organizations and companies across the nation, its mission is to create a publicly accessible resource to combat the rise of hate crimes and aggressions towards the Asian American community during the COVID-19 pandemic.

“In doing so, our ultimate ambition is to build out a real-time data and analysis community tool that can help identify flare-up zones that will encourage more direct action from law enforcement through this publicly accessible resource. We want people to feel seen, feel safe and see change happen.” – Jeff Lin, CEO ADMERA&IA.

Joining with ADMERA&IA in this mission are media platform NextShark, social movement #HATEISAVIRUS, digital collective International Secret Agents, and a number of other entities; building a singular, united voice.

Racism is Contagious hosts a data analysis dashboard that generates real-time statistics utilizing the same backend technology used to track the global spread of COVID-19. The platform is bilingual, hosted in English and Chinese. Additional languages will be added.

“If you, or a loved one, has experienced an act of racism or bigotry we encourage you to come forward. Your privacy will be respected and we want you to know, you are not alone.” – Tammy Cho, #HATEISAVIRUS

“With the sharp rise of racism and discrimination toward Asian Americans in the last few weeks, we feel that it is important to help document these incidents with the hope of advancing causes within our community. I’m honored to be working alongside some incredible leaders.” – Benny Luo, NextShark

www.racismiscontagious.com will be aggregating through media partners and researchers. The site also encourages individuals to submit their incident reports through the Stop AAPI Hate form, hosted by A3PCON and Chinese for Affirmative Action.

“It is the most robust source of data active in the space, and we want to support, not detract from the ongoing efforts of Professor [Russell] Jeung and their team,” – Max Davidson, CIO ADMERA&SIA 

The platform is also forming new coalitions that will help push the campaign further, adding educational and informative resources for victims. If interested in connecting, please contact info@racismiscontagious.com.

 

COVID-19 MONITOR: LIFE AFTER COVID

The world is facing an unprecedented and challenging time. And while our heroic healthcare and essential workers are doing their part to fight the pandemic, many of us are preparing for the battle beyond. What does the future hold for business? ADMERA&IA remains committed to helping brands navigate through the difficult situation by providing insightful and thoroughly researched intelligence.

ADMERA&IA has launched an ongoing research series, ADMERA&IA COVID-19 MONITOR, to help brands track shifts in consumer attitudes and demands during the pandemic in order to aid a successful revival.

Released on April 26th, Life After COVID-19 is the series’ first report, featuring findings from a proprietary online survey that examined Americans’ sentiments during the lockdown and their vision of life after.

Want to know what folks are doing at home while practicing social distancing? Want to get into their thought process? Will they shop? Will they not? Will they travel? Will they not?

The report zooms into working professional groups in some of the biggest metropolitan areas in the U.S. that have been hardest hit by COVID-19, and highlighted nuanced findings of Asian Americans.

Here’s a sneak peek:

In the after-pandemic life,
71% will travel for vacation.
48% will prefer contactless payment.
46% will buy smart health-monitoring devices.
61% will be interested in trying 5G. For Asian Americans, this figure goes up to 70%.
32% will consider buying life insurance. For Asian Americans, this figure goes up to 39%.

Download our report to access the full details. Follow us on our social media channels to get the latest updates.